Love, Joy and Magic

Welcome to the Jenna Herbut Blog

Vancouver Etsy Craft Party!

Grab your party hats and come check out the 3rd Annual Etsy Craft Party tomorrow (Sept 7) at BLIM in Vancouver's historic Chinatown! The Etsy Craft Party is a celebration of creativity and community held all across the globe. The theme of this evening is “Wish You Were Here,” reflecting local Vancouver art, scenery, flavors and more. It’ll be an night filled with craft, creativity, fun and even...

read more

Make more money AND be less stressed out…here’s how

There's something I really love about the start of fall. It is a time for reflection, new goals and an opportunity to plan your attack for craft show season!! I know we just said goodbye to lazy summer days, but now is the time to start gearing up for the most lucrative part of year. The more you prepare for the holiday season, the more money you will make AND the less stressed you will feel....

read more

What the heck should you sell?

When you are a super creative person there is a whole lotta stuff you can make. If you are a painter you can create an original piece worth thousands, and still have your art features on bookmarks and greeting that cost a couple bucks. Or perhaps you are a ceramic artist who is commissioned to do custom work, but also sells buttons at 2 for $10. Is it a good idea to have such a broad range of...

read more

Make it rain dolla’ bills this holiday season!

Cha Chingle Bells: Rock Your Holiday Sales will be available September 5! I know it is still summer…but have you thought about prepping for the holiday season yet? You know the time when you schlepp your stuff from show to show, smile so much your face hurts and make so much $ your pockets bust a seam. As crafters and artists this is our time to make it rain with dolla’ bills! So what is the...

read more

We Are What We Make Kollabora Contest

Exciting Contest for Crafty Entrepreneurs! School House Craft and Kollabora have teamed up to offer one lucky person a three day pass to attend this years School House Craft conference Sept 21st - 23rd in Seattle. We want to hear your story - tell us what you make and what it says about you! Kollabora believes that we are what we make and we here at School House Craft couldn't agree more. Your...

read more

How to make money while you sleep

Etsy has become synonymous with overwhelm in some crafter’s minds.  This is for good reason, since there are now over 850,000 sellers from every inch of the planet. How the heck do you compete with that?! It is actually easier than you think. For one, stop focusing on ALL the competition and instead zero in on your own shop. While it is good to check out what your peers are up to, if you spend...

read more

Best branding tip…EVER!

Branding is one of those concepts that can trip up and overwhelm a lot of creative entrepreneurs. There is a ton to consider, and so many different elements of a brand. But fear not 'cause I have an easy solution that helps take out all the guesswork and saves you a whole lotta time! Truth be told, I am kinda a brand geek. In university my major was marketing and I have probably read over a...

read more

How to find craft shows that rock and don’t suck

When I first started Booty Beltz (check out one of my very first articles!) my goal was to wholesale to as many stores as I possibly could. I hadn't been to many craft shows, and back 7 years ago they were not nearly as plentiful as they are today. But, my very first craft show was life changing! After dealing with endless store buyers, line sheets and NAFTA, I was thrilled to finally sell my...

read more

Meet Jenna

Hello, I’m Jenna and I want to help make your life more magical! Not just in a glossy, filtered, perfectly Instagramed way, but in a way that feels amazing to you. I want to show you how you can serve the world by just being your gorgeous, perfectly imperfect self.

Browse by Category